From a domain to a digest.
Add a competitor, and CIM watches it on a schedule, rates every change and writes one digest for all your competitors.
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Add a competitor
Enter a competitor's domain. CIM looks for the pages to watch (pricing, changelog, job board, app-store reviews and news) and shows what it found, with a confidence for each source, so you choose what to monitor. You can switch a source off, edit it or add one by hand.
Not sure who to track? A web search can suggest competitors. Each suggestion comes with the quote and the page it was taken from, the quote is checked against that page before you see it, and a review gives each one a verdict.
What you see
A setup screen with one domain field, then the sources found, each with its confidence, to switch on or off.
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CIM checks on a schedule
Each kind of source has its own schedule: pricing pages daily, changelogs and job boards every 8 hours, news every 6 hours and reviews weekly. Each check respects the site's robots rules, waits at least 30 seconds between requests to the same site and retries a failed attempt with growing waits.
You can also watch any public page for changes to its main text, and start a check of a competitor at any time. Every detected change is saved with its time and the content before and after.
What you see
The Health page shows how reliably each source has been checked, and helps you fix the ones that fail.
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Every change is rated
Each detected change is rated for importance (Critical, Major, Notable or Minor, with a score from 0 to 100) and summarised in plain English, with a note on why it matters. Changes that line up across several kinds of source score higher than any one of them alone.
When a change scores at or above your threshold, you get a notice straight away instead of waiting for the next digest.
What you see
Each change in the timeline carries an importance badge and a one-line explanation of why it matters. Open it to see exactly what was before and after.
Sample data
Change Detail. Open one change to see its level and how it was set, why it matters, exactly what was before and after, the evidence, and the changes linked to it. - 4
One digest for all your competitors
One digest per workspace is written at 8 AM in the workspace's time zone, every Monday for a weekly workspace and every day for a daily one. It opens with one headline and has two parts: your competitors first, with a short written read for each and a link from every change to its record, then your own company.
Digests are emailed to the members you choose, each seeing only the competitors and sources chosen for them.
What you see
Every digest is kept in the app, searchable by competitor, date range and type of change, and "This week so far" shows what has been collected since the last one.
Sample data
One Digest for All Competitors. One digest per workspace covers every competitor, with links to the evidence behind each change.
What is in a digest.
Every digest follows the same structure.
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One headline
A single sentence at the top of the digest for the whole workspace.
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Part 1: your competitors
The major changes of the period come first. Then a section for each competitor with a short written read of what it did, then the changes to your competitors' websites and, on plans that include them, the month's market moves.
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Part 2: your company
Where they apply to the workspace: your AI visibility, your SEO and AI readiness scores beside your competitors' scores, and the changes to your own website. Competitors appear here only as scores.
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Importance pills
Each change is marked Critical, Major, Notable or Minor.
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A link from every change to its record
Open any change to see what it was, why it matters and exactly what was before and after.
Get early access.
CIM is in private beta. Request access and we will reach out when your place opens.
See plans